47 PROZENT is a book project about mindfulness, inspired by Eckhart Tolle's The Power of Now and a Harvard study revealing that we spend nearly 47% of our waking hours not being present. Recognizing this pattern in my own life, I created this project for young people as part of my journey toward greater mindfulness in daily life.

"You are so rarely here and hardly ever present in the now, where your real life is happening. You constantly distract yourself, never doing things mindfully enough. Your mind is always elsewhere. You give your inner voice, your ego, control over your thoughts, emotions, and therefore your actions. You search everywhere, but only look outside yourself. You want to be happy now, yet keep pushing your happiness into the future. Tomorrow everything will change, right?"

The white hardcover with its blind embossing is deceptive – beneath it hides visual chaos that mirrors our daily mental wandering between past ruminations and future worries. Structural elements dissolve page by page, with text blocks serving as anchors.

The teaser brings the book concept to life through moving images – from sensory overwhelm to mindful moments. Rapid cuts and overpowering visuals gradually transition to quieter sequences that encourage mindful awareness.